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Why the Customer Shouldn’t Be the Product Owner

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Franco Martinig

Posts: 3732
Nickname: martinig
Registered: Apr, 2003

Scrum Expert
Why the Customer Shouldn’t Be the Product Owner Posted: Dec 19, 2012 1:34 PM
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This post originated from an RSS feed registered with Agile Buzz by Franco Martinig.
Original Post: Why the Customer Shouldn’t Be the Product Owner
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When organizations start to adopt Scrum as their Agile project management framework, they have a tendency to put the customer in the role of the product owner. In this article, Patrick McConnell explains why this is a bad idea and that your client is not your product owner. This type of situation results often in the delivery of low-value software and criticism about Scrum. This is due to the fact that the product owner is a difficult and demanding role and that the client already has a full time job. After ...

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