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by Franco Martinig.
Original Post: Why the Customer Shouldn’t Be the Product Owner
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When organizations start to adopt Scrum as their Agile project management framework, they have a tendency to put the customer in the role of the product owner. In this article, Patrick McConnell explains why this is a bad idea and that your client is not your product owner.
This type of situation results often in the delivery of low-value software and criticism about Scrum. This is due to the fact that the product owner is a difficult and demanding role and that the client already has a full time job. After ...