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by Franco Martinig.
Original Post: UX in Agile Product Management
Feed Title: Scrum Expert
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Agile has become the de-facto standard for innovating new products in software development. But an Agile project needs good product management and good UX design to succeed. Fitting UX in with product management and Agile can be uncomfortable for UX designers. Once you get it, though, you’ll never want to work any other way. This presentations covers: * Why Agile works well for innovation and for software delivery * What product management is and why your software product can’t succeed without it * The different product phases: Discover, expand and exploit * The role of UX in each phase * Setting up hypotheses and metrics to keep Agile teams on track * How to get the time to do your design * How to make sure the users get a voice too Video producer: http://uxsouthafrica.com/ Further reading: The UX Runway – Integrating UX, Lean and Scrum Cohesively
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