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Advertising forecaster says 2009 global spend to fall 8.5 percent, but sees signs of bottoming

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Angsuman Chakraborty

Posts: 19816
Nickname: angsuman
Registered: Dec, 2003

Angsuman Chakraborty is the CEO and Chief Architect at Taragana

Advertising forecaster says 2009 global spend to fall 8.5 percent, but sees signs of bottoming

Posted: Jul 6, 2009 4:19 PM

This post originated from an RSS feed registered with Java Buzz by Angsuman Chakraborty.
Original Post: Advertising forecaster says 2009 global spend to fall 8.5 percent, but sees signs of bottoming Feed Title: Simple Thoughts - Java and Web Technology Blog Feed URL: http://tech.gaeatimes.com/index.php/feed/ Feed Description: News and views as a Software Architect and Entrepreneur on Java and Web Software.	Latest Java Buzz Posts Latest Java Buzz Posts by Angsuman Chakraborty Latest Posts From Simple Thoughts - Java and Web Technology Blog

Global ad spend still to fall, signs of bottoming A key advertising forecaster said Monday that global ad spending shows signs of reaching bottom as some sectors held up better than expected during the second quarter. Although ZenithOptimedia, a unit of French advertising conglomerate Publicis Groupe, slashed its 2009 spending estimate for a second time this year, [...]

Read: Advertising forecaster says 2009 global spend to fall 8.5 percent, but sees signs of bottoming

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