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RTB online advertising fraud

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Maciej Zawadzinski

Posts: 120
Nickname: mauser
Registered: Jan, 2013

Maciej Zawadzinski is CEO at Clearcode.cc-web development agency,and a core team member at Piwik.org
RTB online advertising fraud Posted: Mar 11, 2014 10:53 AM
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This post originated from an RSS feed registered with Web Buzz by Maciej Zawadzinski.
Original Post: RTB online advertising fraud
Feed Title: Maciej Zawadziński
Feed URL: http://clearcode.cc/feed/
Feed Description: I am CEO at Clearcode (software development company) as well as core team member at Piwik.org (open source web analytics). There are two main areas that I would like to share on this blog: - running software development business (which in many ways is very similar to running every technology company), and - advertising technologies (ad serving, analytics, targeting, web tracking, RTB & and many more!).
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Online advertising is a growing, multi-billion-dollar market (according to ZenithOptimedia, advertisers’ ad expenditure reached $503 billion in 2013). This amount of spending tempts criminals and hackers into creating technology and finding techniques to steal money from the advertisers. The phenomenon of ad fraud existed from the beginning of online advertising, but in recent years it […]

The post RTB online advertising fraud appeared first on Clearcode.

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