Yes, this is Scoble talking about an MS product:
The other night Chris Pirillo recorded a podcast in his house with a bunch of geeks talking about Xbox 360. It’ll give you some sense of what we’re experiencing tonight. I can’t believe the quality. Sorry, Maryam, we’re going to buy an HD screen in 2006. I’ll go more into debt for one. It’s just so freaking cool.
But, the lines outside retail outlets with XBox 360 consoles aren't hype, anymore than the fascination with the Apple Nano is. I think Microsoft might well have a small tornado on their hands here.