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by Michael Cote.
Original Post: Word of mouth trumps facts
Feed Title: Cote's Weblog: Coding, Austin, etc.
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Feed Description: Using Java to get to the ideal state.
I recently met with the CEO of a large shoe retailer who said something that resonated with me. To paraphrase, he said, “If I show content that has Kanye West in a pair of our sneakers, along with a link to buy the sneakers, that’s going to be much more successful than an ad explaining … Continue reading Word of mouth trumps facts
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