I’ve always been a huge fan of Arc90’s Readability bookmarklet, which performs an article-text parse of any web page and displays the results in a highly readable, adjustable format.
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Today, they launched an entirely new Readability service: you pay a small fee each month, and they give most of the proceeds to the authors of the pages you choose (by using the Readability bookmarklet on them, or adding them in other ways). It’s a great way for readers to support web publishers, big and small, directly and automatically.
I could scarcely think that this was more awesome. I want to pay authors of all the #longreads and GMSTR articles that I Instapaper, without having to subscribe to paper (American, usually) magazines.