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MicroISV: Picking a product

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James Avery

Posts: 1206
Nickname: james615
Registered: Sep, 2003

James Avery is a .NET pimp
MicroISV: Picking a product Posted: Aug 7, 2005 3:28 AM
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I have been debating with myself for the last couple months on what project I should start for my MicroISV and I think I have finally come to a conclusion. It definitely hasn't been easy, a big part of it for me was getting past the idea that it is OK and even good to have competition. One of Eric Sink’s articles helped me figure that out, but now I can’t find which one…

I basically put together a list of some different ideas, some of them were decent, but none were really getting me excited. Then I did some thinking and I came up with something I am pretty excited about, it’s not totally unique, but I think it includes a couple small innovations. I am not ready to talk about the details of the application yet, but here are some basics:

1) Its web-based. I had a hard time with this one as I like the revenue model of desktop products better, but I truly think the web is the future. The revenue model will be advertising based which can be good and bad.

2) Its small. I don’t expect to launch it and then start hiring developers and diving into large Scrooge McDuck sized barrels of gold… but it should hopefully be successful enough to pay for itself and allow me to dedicate more of my time to this and future projects.

3) Its just the beginning. I have grand aspirations, but I wanted to start small and this is just a small part of what I would like to eventually do.

Another thing I have had to get past is the fear of failure. I could spend months on this project and it could go down in flames, if you count this up as time I could have spent billing or writing then it could be pretty expensive. Basically I just have to chalk it up as experience either way, successful or not. Even if it tanks I will learn something I can use on my next project.

-James

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