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by Mark Harrison.
Original Post: Rugby World Cup 2003 - CMS case study / video
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With a worldwide television audience of 3.5 billion, the Rugby World Cup was the world's biggest sporting event in 2003. Using Microsoft technology and within a timeframe of only 14 weeks, the International Rugby Board created a robust and secure online publishing system that met the demands of editorial teams in London and Sydney and millions of rugby fans in 194 countries. The system handled usage levels that on occasions saw four million web pages opened per hour and provided live match updates from stadium sideline to Web site within seconds. Published in English, Spanish and French, the Rugby World Cup site also included live match audio, video replays of matches and an archive of statistics.