Just when you thought the labels couldn't get stupider, they go ahead and prove you wrong: Sony and Universal are busily disabling Zune sharing for some songs and artists:

It's official: record companies don't like you. After all that griping about signing up for the Zune music store -- and keep in mind that these record companies receive monies for selling songs here -- that resulted in Universal Music Group getting some sort of fat royalty check from Microsoft for Zune sales, not to mention whatever negotiations went on behind closed doors to come up with that ridiculously minimal "three days or three plays" sharing scheme, a couple of labels have once again gone out of their way to make life hard on you. It appears Sony Music and Universal Music Group are marking certain artists of theirs as "prohibited" for sharing, meaning that just because you've paid for a song, and even managed to find another Zune user on the planet Earth, doesn't mean you'll necessarily get to beam that JoJo track to another Zune via WiFi magics

There's a word beginning with the letter "M" they haven't heard of. Hmm - mark... market... marketing?

Technorati Tags: Zune, Stupidity