Scoble has some points about the politics and PR surrounding the Edwards campaign's hiring/firing/whatever is going on over there of two bloggers. I'm not going to talk about the politics of this - simply the PR aspects. Anyone blogging should recognize something very, very simple: you remember that "permanent record" your guidance counselors mentioned back in high school? Well, you didn't really have one then, but you do now.

One of Scoble's points stands out from the rest to me:

If you want a job as a blogger for a political organization, or a business, you better worry about all those “out there” posts you made.

Define "out there" as you will - what matters is how other people will take your comments. Here's a simple test: if you would feel embarrassed saying it in front of your mother, it's probably a bad idea to post it.

Along with that, I have a not too "out there" prediction: One, two, maybe three decades from now, political candidates and rising business executives are going to start getting whacked upside the head by things they are posting (or that other people are posting about them) now. People of my generation had it easier - the stupid stuff we did in college is well and truly buried.

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