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Great Moments in PR

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James Robertson

Posts: 29924
Nickname: jarober61
Registered: Jun, 2003

David Buck, Smalltalker at large
Great Moments in PR Posted: Apr 19, 2007 2:56 PM
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This post originated from an RSS feed registered with Agile Buzz by James Robertson.
Original Post: Great Moments in PR
Feed Title: Cincom Smalltalk Blog - Smalltalk with Rants
Feed URL: http://www.cincomsmalltalk.com/rssBlog/rssBlogView.xml
Feed Description: James Robertson comments on Cincom Smalltalk, the Smalltalk development community, and IT trends and issues in general. 		Latest Agile Buzz Posts
Latest Agile Buzz Posts by James Robertson
Latest Posts From Cincom Smalltalk Blog - Smalltalk with Rants

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Never mind the layoffs - Sony must have extra money to throw around. First, they implement a new copy protection scheme on new DVDs that breaks existing DVD players (including their own). Next, having noticed that customers are less than pleased by this, they issue a recall.

The net result: Bad PR for Sony, possibly lost sales, and an unnecessary expenditure of cash to fix the problem. Is someone paying Sony execs to produce own goals?

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