Via Mathew Ingram, I ran across this quote from Edger Bronfman, Jr:

“We used to think our content was perfect just exactly as it was. We expected our business would remain blissfully unaffected even as the world of interactivity, constant connection and file sharing was exploding. And of course we were wrong.

How were we wrong? By standing still or moving at a glacial pace, we inadvertently went to war with consumers by denying them what they wanted and could otherwise find and as a result of course, consumers won.”

As Mathew points out, this late in the game clue acquisition might be too late - the labels have spent a lot of time doing as much damage to their reputations as they could, and it may not be possible for them to climb down from the mistake. At least some of the insiders have figured out that there's a problem - perhaps Bronfman could call this bozo at NBC and share a clue or two?

Technorati Tags: DRM, copyright