Ok, this is just cool:

Japanese parts manufacturer Shimano is launching an electronic shifting system for high-end road bikes that it claims will vastly improve performance and reduce maintenance. By replacing the conventional levers that pull wound-steel cables through protective housings with solid-state switches and rubber-coated wires, there's no chance for road gunk to clog things up and interfere with shifting, or, for that matter, your post-ride beer.

I wonder how long this technology will take to start showing up on mainstream bikes?