Wired notes that Apple is unlikely to support Flash, mainly because doing so would introduce a non-Apple controlled development platform to the device:

Owners of iPhones will likely always miss out on a large chunk of the internet, because Apple doesn't want the handset to support Adobe Flash.

I think this will eventually come back to bite Apple. Too much of the net is now Flash to get away with this in the long term - and it gives every iPhone competitor a huge brick with which to beat Apple.

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