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Twitter Looks for a Business Model

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James Robertson

Posts: 29924
Nickname: jarober61
Registered: Jun, 2003

David Buck, Smalltalker at large
Twitter Looks for a Business Model Posted: Jan 13, 2009 11:45 PM
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Original Post: Twitter Looks for a Business Model
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I guess a downturn has a way of concentrating a VC dependent company's mind:

Twitter receives a crushing amount of partnership opportunities on a regular basis—it's a good problem to have yet until now there has been nobody on staff dedicated solely to business development. Things are changing. We hired Kevin Thau as our Director of Mobile Business Development late last month. Although his title includes the word "mobile" Kevin is digging in on several fronts since he's our first official business development guru.

With the end of the various investment bubbles, the "support it all with ads" model isn't looking so hot. I'm not sure what they'll come up with, but I don't think any ad based model is going to cut it. I just don't see Twitter being able to define targetable niches very easily...

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