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James Robertson

Posts: 29924
Nickname: jarober61
Registered: Jun, 2003

David Buck, Smalltalker at large
Full Stop Posted: May 15, 2009 2:59 PM
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This post originated from an RSS feed registered with Agile Buzz by James Robertson.
Original Post: Full Stop
Feed Title: Cincom Smalltalk Blog - Smalltalk with Rants
Feed URL: http://www.cincomsmalltalk.com/rssBlog/rssBlogView.xml
Feed Description: James Robertson comments on Cincom Smalltalk, the Smalltalk development community, and IT trends and issues in general.
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This is from a survey out of the UK, but I suspect that the numbers are similar here in the US. The audience is Marcom people, being asked about workplace usage of social media sites (Facebook, Twitter, etc):

Around half said their IT departments blocked access such sites, however -- stopping them from monitoring what's happening with their brands.

That indicates a serious disconnect between the marketing and IT groups in question, and it needs to be fixed where it happens. I have a bunch of search feeds monitoring Twitter for various search terms, so that I can jump on top of things that mention the topics I care about. If you can't do that, you can't operate fully in today's media environment...

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