This is interesting - campaign ads in online games:

"I can confirm that the Obama campaign has paid for in-game advertising in Burnout," Holly Rockwood, director of corporate communications at Electronic Arts, the game's publisher, told me via email, noting that EA regularly allows ad placements in their online games. "Like most television, radio and print outlets, we accept advertising from credible political candidates," she continued. "Like political spots on the television networks, these ads do not reflect the political policies of EA or the opinions of its development teams."

I guess I shouldn't be surprised, but it's somehow jarring to contemplate topical ads in a game. Then again, four years from now it'll seem completely normal...